Blue Monday - Whats all the fuss about?

by SiteAdmin1 | Jan 15, 2016

Blue Monday

What is Blue Monday and how did it become such an welcomed date in the diary? Well back in 2005 the concept was developed by Sky Travel who claimed they had a formula that could accurately predict the most depressing day of the year. Since then the formula has been tweaked and you can see the 2009 version below. Blue Monday tends to be the 3rd Monday in January but on rare occasions it has been the second or the last Monday in January.

The first blue Monday was declared in a Sky Travel press release as the 24th January 2005. Since then Blue Monday has really taken off and tends to be the no.1 trending topic on twitter on the day. This year Blue Monday will fall on 18th January.

The 2009 formula that can work out the most depressing day of the year

The 2009 formula that can work out the most depressing day of the year

So why is Blue Monday so blue?

Well the equation takes a lot of different circumstances into account. Firstly most people tend to get paid early for Christmas so by the time the 3rd Monday of January rolls around most people have gone 6 weeks without pay. On top of this credit card bills tend to have been received and payments due which can make January a dark month to say the least. Other aspects taken into account are lack of sunlight and low levels of vitamin D, failed New Year’s resolutions and poor motivational levels.




At Protect Your Bubble HQ we are going to lighten the darkest day of the year and turn it into a #PurpleMonday, making it one lucky follower’s favourite day of the year rather than their worst! On 18th January 2016 we will launch a tweet and once we hit 1,000 retweets we’ll reward one lucky follower with £250! Simple! To be in with a chance of earning some cash simply head over to out Twitter page and Retweet the pinned tweet!


Remember….Monday doesn’t have to be blue! #PurpleMonday


Terms & Conditions

GB CI IOM 18+. End .18. 01.2016.1 prize. 7 days to claim. See: for full prize description, entry routes and Ts and Cs. Promoter: Protect Your Bubble, Assurant House, 6-12 Victoria Street, Windsor, Berkshire, SL4 1EN. No entries should be sent to this address.

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